These tags appear in the HTML document containing instructions for rendering a web page and do not appear to users as they browse it. Some types of meta tags (like title tags) might appear on the search engine results page (SERP), though. To add or edit them in your content management system (CMS), simply look for the corresponding fields and enter the appropriate meta information. For example, in Shopify, go to a product page and scroll to the “Search engine listing preview” and make changes as desired.
And optimizing your images can boost their appearance in Google Image Search, leading to additional traffic. By focusing on key on-page elements you can improve your site’s visibility and search performance. Each page on your website should have a unique, SEO Anomaly descriptive title tag.
Optimize Page Content
- You can achieve this by pitching stories to journalists or contributing guest blog content for other brands.
- I recommend typing a few different keywords into Google until you have a list of about 10 keywords.
- WordPress websites should do this for you, but see if your theme is compatible.
- Short answer – Match the average word count from the top 10 ranking pages on Google.
You’ll want to include images on your site to make it attractive, and maybe some videos too. Doing that wrong can harm your SEO, but doing it correctly comes with some SEO benefits. Focusing on on-page SEO will also increase the chance that your off-page SEO strategy will be successful.
Tool #2: Google Search Quality Rater
Buttons and links should be large enough to tap comfortably and spaced out to prevent accidental clicks. Touch-sensitive styles, such as enlarging buttons when tapped, enhance interactivity. Media queries also allow you to tailor button sizes and styles for various screen dimensions. Measuring and tracking these metrics can be done using tools like Google PageSpeed Insights, Lighthouse in Chrome DevTools, and the Core Web Vitals report in Google Search Console. But don’t rush to change your plans if you don’t see results in a day! Search engine optimization is a complex process that may take months before you see the first results.
By combining both strategies, businesses can create a strong SEO foundation for long-term success. Unlike Answer the Public, with crazy charts and images of some bearded dude, the questions are laid out in a simple table. Either way, glossaries are an AWESOME way to find new keyword ideas. And if your site publishes better content than your competitors, there’s a really good chance these peeps will link to you too. You’ll see everyone that links to those sites… but doesn’t link to you. But when you look at who links to MULTIPLE competitors, it takes a lot of the guesswork out of the equation.
Repurpose Content Into Different Formats
Write short and descriptive titles – A page title shouldn’t be long. The general recommendation is to keep it below 70 characters because this is the average number of characters Google displays in the search results. If you focus on the right metrics, you may see how readers respond to your content. Since Google started to show favicons in the mobile SERPs, they have become an element that may influence the CTR. Write a unique description for all your main pages, homepage, posts and categories.
